HP AI Launch

In the wake of AI taking hold of the world, HP, in partnership with Intel, launched their AI enabled laptops to 220 attendees at Machine Hall in Sydney’s CBD.

Our theme was the spark of inspiration that started HP’s heritage of innovation. The evening began with a walk-through recreation of the garage where HP began in the 1930s, providing an immersive learning experience of HP’s origins as the birthplace of Silicon Valley. This led guests to an engaging product showcase where they experienced first hand the capabilities of AI in enhancing creative workflows.