Xbox had a large presence at EB Games Expo where they wanted to give attendees the multiple elements of Xbox.
With Halo 4 about to release, Popology brought to life the Xbox booth by showcasing the Xbox Kinect, Xbox Live, an Xbox console area where players could get a taste of the new game and we featured a real-life pod where a Halo Soldier could get in and out of, to further bring Halo4 to life.
The stand received a great deal of attention with people queuing for up to two hours and with media coverage across breakfast shows, such as Channel 7’s Sunrise.
Creative Direction & Concept Development | Build & Print Production | Project Management