
Amazon Upfront
We were proud to deliver Australia’s first-ever Amazon Upfront at the iconic Hordern Pavilion, setting the stage for Prime Video and beyond as the country’s premium entertainment destination.
We delivered a full end-to-end journey — immersive arrival experience, moved into a lively networking space, engaged in a sharp presentation, and wrapped the night at an after-dark celebration.



The celebration continued into the night with an after-party featuring immersive activations, including personalised Twitch merch, an NBA jump shot challenge, and Amazon Fire TV–inspired cocktails. Live entertainment added to the buzz, making it a fully immersive evening.




